New concepts need gimmicks. Proven concepts do not. The phenomenon of using the internet to gather and share health information is now mainstream. It’s time to change how we talk about it, revising and maybe even retiring certain terms. Carlos Rizo and I invite you (everyone!) to join our discussion on Wed. Sept. 1 at […]
Harris Interactive
Health Sites: Some Are More Equal Than Others
Eric Schmidt wants to solve health care’s “platform database problem” and one critic has countered that “computers cannot practice medicine.” One of Google’s initiatives is to guide consumers to safe, trusted health websites. Is that such a bad thing? Search result placement can make or break a site or a business model, which is where […]
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